This photo is shot on film and no digital effects are applied. The technique to achieve such result is called redscale. It’s actually quite simple – you just have to load a color film backwards in the camera. You can’t do it by accident, because there is only one way you can load the film canister into the camera and that secures that you always load the film correctly. So if you want to make a redscale film, you have to respool the film so, that you switch the emulsion and non emulsion sides of the film (and of course you have to do this in complete darkness). Actually there is much simpler way to get a redscale film – just buy it from the Amazon.
Photo is taken with the Lubitel.